Grow Your B2B Small Business Without Marketing
Summary: Want to grow your business-to-business small business without chasing after new clients? Expand with new value-added services that complement your existing offering. Find out how.If you have a business-to-business small business, some of your clients inevitably will go out of business, get bought out, undergo management shake-ups, or just get seduced by a new vendor. You have to grow your business just to stay in business. But how?? Undertake costly and time-consuming marketing and networking projects to get new clients to make up for the inevitable attrition.? Ask your existing clients to refer new clients. This is always a good idea, but it's not the fastest or most reliable way to get new business.
You could wait months to see results.? Don't get new clients at all. Instead, expand your offerings to your existing clients.Choosing Your New B2B Small Business Offering: What to Look forExpanding your B2B offering might sound like a bit of a headache and that is a possibility. You have to select your expanded offering carefully. Here's what to look for:Complements existing offeringIn case you're tempted to branch out too far, keep these factors in mind:? Market. If your expanded offering complements your existing offering, your existing clients will provide a ready market.? Credibility.
"Jack-of-all-trades, master-of-none:" it's a clich?, but people instinctively believe it. Which would you trust more: a shoemaker who also sells wristwatches or a shoemaker who also sells socks?? Skills. You will inevitably need new skills for your new offering. This includes the softer skills of selling and servicing the offering. The fewer skills you have to acquire, the smoother your rollout will be.Modest investment to startThe only guaranteed way of minimizing your risk is to minimize your investment.
Remember: investment doesn't just mean money, but also your time and energy. Choose an expanded offering that won't be all-consuming.Strong existing demandFace it: your small business already has its hands full with its existing business. You can't afford to break ground on something the world doesn't know about yet. Look for an unfulfilled demand on the part of your existing client base.Hypothetical Case Study: B2B Service ExpansionLisa is a virtual assistant who has expanded from data entry to helping her clients organize their internal records. But offshore companies are taking away record-keeping clients just as they did with data entry.
Getting new record-keeping clients would be an uphill battle against offshoring.What does Lisa do?1. Lisa gets into a few long telephone calls with her favorite clients. One client mentions his secretary is tired of handling payroll. Another says he is fed up with being put on hold with his current big-name payroll processing company.2. Lisa researches payroll processing outsourcing.
She finds it's a business where offshore companies have not made great inroads. Domestic businesses have not glutted the market, either. Traditionally, the technology needed to run a payroll process business was so expensive that only a few large firms could compete. The new software that allows any small business to offer payroll processing services has only been on the market a short time. Meanwhile, the cost of startup is only the cost of the software, plus a portion of her sales.
Best of all, the only training she needs is to read up on a few payroll manuals, and do a test run with one or two of her most supportive clients.3. Lisa gets a few of her clients on the phone and asks them point-blank if they would be interested in outsourcing their payroll processing to her. They sound interested.4. Lisa finds a reputable payroll processing software company founded by someone with extensive experience in the field. She calls the company up and confirms that they have not sold a franchise in her area yet.5.
Within six months, Lisa has taken over the payroll processing of about one-fifth of her existing clients. Though she has lost two large clients to offshore virtual assistant services, her business income has grown by fifteen percent, since she has gotten more work without having to invest in marketing.Of course, Lisa's success took hard work. But she was able to maximize her effort by choosing an offering she could expand her business into easily. Payroll processing is one example of a value-added service that many B2B small businesses can transition into smoothly. But whatever new offering you go with, just make sure to choose your new offering carefully..
Joel Walsh recommends you check out this site for expanding your business with payroll outsourcing: http://PayClerk.com/?%20payroll%20outsourcing[Publish this article on your website! Requirement: live link for above URL/web address w/ link text/anchor text: "payroll outsourcing" OR leave this bracketed message intact.]Free Cell Phone Notification of Your Direct Deposit
Tampa, FL (ContentDesk) July 29, 2004 -- National Payment Corporation today announced EZ Paynote, a free payroll notification service delivered by email or cell phone text message as part of their Direct Deposit Plus Service. "The benefits of Payroll Direct Deposit have now expanded with EZPaynote ? a free cell phone or email text message notification that employees receive when their pay is deposited into their bank account. EZPaynote provides a simple and effective way for employees to know when and how much they have been paid," remarked Jefferson Harkins, President of National Payment Corporation. "EZPaynote is employee self-administered ? a tremendous HR management benefit ? that provides a simple and effective paperless payroll process for any size company. Employers do not have to provide any employee email information or process their payroll differently.
Employees sign up online to receive EZPaynote at any email address or wireless device". Employees receiving Direct...
Free Cell Phone Notification of Your Direct Deposit
Payroll > Free Cell Phone Notification of Your Direct Deposit
Double Your Workforce and Slash 50% of Your Cost - The Top 8 Reasons For Offshore-Ownership For As Few As 3 Employees
Ann Arbor, MI (ContentDesk) October 26, 2005 -- iToom, an Ann Arbor, Michigan based business incubation service, reveals a new business building process that allows small companies to start their own offshore operation (subsidiary) in India with as few as 3 employees without an upfront investment."iToom stands for IT-Offshore-Ownership-Model. It was created to give small companies a no-risk alternative to using offshore outsourcing contractors. Until now, the upfront investment, required overhead and the time to get started were a huge obstacle for small businesses to start a subsidiary in India. Many businesses know they have to consider some offshore activity for competitive reasons, but don't feel comfortable using offshore contractors," says Thomas Schramm, VP of Business Development at iToom. "The iToom business incubation process lets a small company respond to globally changing markets just like a Fortune 100 company does."iToom's services can be used by companies in need of IT...
Double Your Workforce and Slash 50% of Your Cost - The Top 8 Reasons For Offshore-Ownership For As Few As 3 Employees
Payroll > Double Your Workforce and Slash 50% of Your Cost - The Top 8 Reasons For Offshore-Ownership For As Few As 3 Employees
?Insourcing? Is In Vogue When It Comes to Human Resources Edison, New Jersey based Checkpoint HR offers a new way for mid-sized companies to manage payroll, benefits and human resources administration. The term ?outsourcing? has become a double-edged sw
For Immediate Release: ??????March 3, 2004"Insourcing" Is In Vogue When It Comes to Human Resources(Princeton, NJ) Edison, New Jersey based Checkpoint HR offers a new way for mid-sized companies to manage payroll, benefits and human resources administration.The term "outsourcing" has become a double-edged sword.
To some it implies a cost-effective solution, and to others it implies a movement of jobs away, often to the detriment of many.
In fact, one of the "hot" issues in the 2004 Presidential Campaign is the claim that when US corporations "outsource" IT and service jobs overseas, American workers are the victims.Checkpoint HR, one of the nation's leading BPOs (Business Process Outsourcers), is an example of a fast growing service company that by conventional wisdom would be defined as providing an "outsourcing" solution but who actually "insources" its services to mid-market companies that seek a single source solution for payroll, benefits and human resources administration.The...
Payroll > ?Insourcing? Is In Vogue When It Comes to Human Resources Edison, New Jersey based Checkpoint HR offers a new way for mid-sized companies to manage payroll, benefits and human resources administration. The term ?outsourcing? has become a double-edged sw
Coming to a Business Like Yours: Webware
Whether you sell a product, a service, or a combination of both, those who are successful have one thing in common... an efficient back-office. But the "cost" of an efficient office has meant using complex accounting and order-entry programs that are hard to learn and can require a computer expert to network many machines together. The software companies have not been standing still during the past two years. They have heard their customers complain and many of them are now coming out with what is often termed "webware" or web-services.
Web services were first made popular by the on-line stock brokers like Ameritrade. The concept spread to banking, then to payroll services like PayCycle and now to the full back-office such that all of the major order-entry, billing, reporting, and financial functions of the office can be done on-line with services like JAYA123 (http://www.jaya123.com) and the Oracle Small Business service. Instead...
Coming to a Business Like Yours: Webware
Payroll > Coming to a Business Like Yours: Webware
PrioSoft Announces Interface Between its Priority One Plus ? Contractor?s Office and Xactimate Estimator from Xactware
As the software of choice in the insurance repair, remodeling and renovation industry, Xactimate has been used for years by contractors doing both insurance repair and remodeling work. Now, remodeling contractors have a customized version of this popular estimation program built just for them. Xactimate for Remodelers is a computerized estimation program built specifically for today's professional remodelers. PrioSoft's package, Priority One Plus, includes an estimating module that takes the individual items in the takeoff and creates Requests for Proposal, Purchase Orders, Labor Tickets, Change Orders, Service Requests, Quotations, Invoices and Draws.
Items on this list are also available to easily place on the Job Schedule.
This gives all the small to medium sized contractors the a growth path for an estimating system while still getting the complete Business, Contact Management and Project Management with Work Order processing, Job Budgets, Accounting, Job Costing...
PrioSoft Announces Interface Between its Priority One Plus ? Contractor?s Office and Xactimate Estimator from Xactware
Payroll > PrioSoft Announces Interface Between its Priority One Plus ? Contractor?s Office and Xactimate Estimator from Xactware
ITCS reports 3rd Quarter Results; Exceeds Expectations
Atlanta, GA (ContentDesk) November 19, 2005 - IT Computing Services, Inc (ITCS), a leading provider of Web Based Time and Attendance Systems, announced the ITCS-WebClock continues to grow at an accelerated rate. ITCS-WebClock Web Based Time and Attendance Software - Exceeds Third Quarter Expectations.ITCS reported the ITCS-WebClock, web based time and attendance product line over doubled its revenue during the 3rd quarter as compared to the 2nd quarter of 2005. The ITCS-WebClock also adds an additional 26% to its client base increasing its span into 5 countries. ITCS does not anticipate any slow down in this trend due to the exceptional value and low costs associated with our time and attendance product. The ITCS-WebClock continues strong traction in the web based time clock software market place exceeding our expectations. Large to small business are able to recognize the value and high return on investment enabling our growth.
The ITCS-WebClock continues to penetrate the online...
ITCS reports 3rd Quarter Results; Exceeds Expectations
Payroll > ITCS reports 3rd Quarter Results; Exceeds Expectations
Rear Projection LCD TV Secrets
The least expensive type of large TV is a rear-projection LCD TV. Some projection TVs have three cathode-ray picture tubes (CRTs), which are like smaller versions of the tubes used in
conventional sets. The images from those small tubes are projected onto the back of a 40 inch to 60 inch plus screen, giving them the name rear projection TV. Other rear projection TV sets use LCD, digital light processing (DLP), or liquid
crystal on silicon (LCoS) technology in place of CRTs. These...
Payroll > Rear Projection LCD TV Secrets
Life Insurance Guide-Ensure your Life
Life insurance is a type of insurance that pays a sum of money to the beneficiary of the insured person only if the premiums of insured are in progress. It works like all other insurance policies. In life insurance insured person ensures his life by paying a small amount of premium.
Actually life insurance is an agreement between insured and insurance company. Insurance company agrees to pay a certain amount of money to insured's beneficiary in case of death of insured.
Payroll > Life Insurance Guide-Ensure your Life
The Benefits of Lake Tahoe Cabin Rentals
Lake Tahoe cabin complexes rangein size from small, six-unit, luxury rentals in the woods, to larger cabins with common pools and private beaches. There is something here for everyone.
Some folks come to the lake with half a dozen fishing, drinking and gambling buddies. All they want is a roof over their heads and the basic amenities so they can have fun for a few days. Groups who come together to ski particular mountains will crash on the floor and do it all again the next day....
Payroll > The Benefits of Lake Tahoe Cabin Rentals
"Silent Killer of Pets" Can Be Robbing Valuable Years From Dogs? and Cats? Lives
(ContentDesk) December 2, 2004 - Often referred to as a joke or just an unpleasant reality of life, studies confirm that "doggie" and "tuna" breath may be a sign of a more serious problem affecting dogs and cats. The website, www.petbadbreath.com, is helping to educate pet owners on how a daily oral health program using effective pet oral hygiene products available via their website will not just eliminate bad breath, but can...
Grow Your B2B Small Business Without Marketing "Silent Killer of Pets" Can Be Robbing Valuable Years From Dogs? and Cats? Lives puppy training
Payroll > "Silent Killer of Pets" Can Be Robbing Valuable Years From Dogs? and Cats? Lives
Ink cartridges - shopping online
Getting ready to buy printer ink cartridges online? It really is amazing how much you can save versus store bought ink cartidges. The ability to compare prices really makes shopping online a sweet deal. There are however a few things you should look for in an online printer supply store before buying those ink cartridges. The first thing you want is a low price. To determine this you will need to comparison shop.
This can be fun. The next thing to consider is the store's reputation. You...
ink cartridges Grow Your B2B Small Business Without Marketing Payroll
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